— that a trademark and patent offer two different types of protection? While a patent protects your invention, a trademark will protect your logo, your company name or the name of your product or service. — that trademark protection is not compulsory? It is not compulsory, but it is strongly recommended. Registration will grant you...Read More
On 3rd May 2019, the company Consorzio di Tutela della Denominazione di Origine Controllata Prosecco (“the Applicant”) filed an application for a geographical indication for the name ‘Prosecco’ in relation to wines. The subject application was opposed by Australian Grape and Wine Incorporated (“the Opponent”) on 9th September 2019, further to publication. The Opponent opposed...Read More
As the climate agenda intensifies, consumers are increasingly conscious of how technology affects the landscape. Sustainability is the new way of doing business and it is becoming an integral part of many companies’ philosophy. If consistent with a brand’s positioning, it will not only increase its value, but also guarantee a long life for the...Read More
A trademark can be filed either as a single-class application – one class per mark, or as a multi-class application that covers several classes in a single application.Read More
The Southeast Asian market is growing in prominence and attracting various businesses. In fact, Singapore is ASEAN’s most developed economy, offering numerous investment opportunities for companies. However, counterfeiting and IP violations are also real problems, which is why, as a business owner, it is imperative to have a robust IP strategy in place to establish...Read More
Trademarks are undoubtedly an asset to every business. When it comes to getting monetary benefits from a trademark, people first and foremost think about using the mark for their products; such use is considered traditional. However, business owners should be aware that apart from the traditional use, there are other ways to generate even greater...Read More
A business can successfully compete in the market when its audience recognizes the company and its products. Thus, establishing a strong brand presence is quintessential to business success.Read More
So what can be registered as a trademark in Singapore? There are “classic” trademarks such as words, names, or devices, but there are also trademarks of a new generation called non-conventional or non-traditional trademarks.Read More
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